Coach Development • Organizational Application

Turn Free Coach Learning Into an Organizational Practice.

Southwest Suns keeps the core Coach Development learning free. Organizations pay only when they want added organizational value: facilitation, implementation, adaptation, support, measurement, customization, or cohort application.

The Organizational Problem

Giving coaches content is not the same as helping a staff use it.

Organizations often need a shared implementation structure: time to discuss decisions, connect learning to local expectations, support transfer into practice, and understand what the cohort is taking away. Southwest Suns can add that layer without placing the core learning behind a paywall.

Who It Is For

For organizations responsible for coach quality and youth experience.

Appropriate partners may include schools, clubs, leagues, youth-serving nonprofits, community sports organizations, and other institutions seeking practical coach development for a defined group.

Free-Learning Foundation

The learning itself remains available free.

Coaches can use the core Southwest Suns Coach Development experience independently at learn.southwestsuns.com. No organization needs to purchase a license to unlock the charitable learning.

What Organizational Implementation Adds

Pay for the layer around the learning—not the right to access it.

Organizational engagements may add structured kickoff, facilitated discussion, implementation planning, local adaptation, transfer tools, leader support, measurement, debrief, or custom application based on the approved scope.

Primary Offer

4-Week Coach Development Cohort

A structured organizational cohort that uses the free Coach Development experience as the learning foundation and adds facilitated application across a defined group. The engagement is designed to help coaches work through the learning together, connect it to organizational expectations, and carry decisions into practice.

Standard price: $1,750

Pilot price: $1,250

Typical included value: kickoff/alignment, facilitated cohort sessions, transfer tools, leader debrief, and aggregate evaluation appropriate to the engagement.

Additional Approved Options

Additional Approved Options

Virtual Workshop

A focused facilitated session using approved Coach Development content and application.

Standard price: $950

Pilot price: $750

Organizational Implementation

For organizations that need a broader implementation layer around coach learning, including approved adaptation, support, transfer, measurement, and internal-use planning.

Pricing: From $3,500

Custom Application

For needs that require materially different scope, adaptation, facilitation, measurement, or deliverables.

Pricing: Custom scoped

Pricing guardrail: Southwest Suns does not charge a per-seat license or subscription to unlock the core learning.

Deliverables

What an organizational engagement can include

  • kickoff and alignment;
  • facilitator-led sessions within the approved scope;
  • transfer/application tools;
  • leader debrief;
  • aggregate evaluation appropriate to the engagement;
  • approved adaptation or customization when included in scope.

Not included by default: employee surveillance, a learning-management system, custom software, mandatory learner accounts, or individualized performance monitoring.

Transfer and Application

The point is use, not completion.

Organizational work should help coaches connect learning decisions to actual team expectations, leadership conversations, and coaching routines. Any custom transfer structure should be documented in the scope before the engagement begins.

Measurement

Measure what the engagement can reasonably support.

Depending on scope, Southwest Suns may report participation, completion, aggregate feedback, implementation activity, and other agreed measures. Claims about behavior change or organizational outcomes require evidence beyond attendance or completion alone.

Pricing

Clear pricing for approved starting points.

Current approved starting prices are shown above so organizations can determine whether a conversation is appropriate before submitting an inquiry. Custom work is scoped according to need. Any proposal should define deliverables, timing, responsibilities, and payment terms before work begins.

Inquiry

Tell us what your coaches need to be able to do better.

Start with the performance or coaching problem—not with a request to buy seats. Southwest Suns will use the inquiry to determine whether a workshop, cohort, implementation engagement, or custom scope is appropriate.

Do not include sensitive youth information unless Southwest Suns has explicitly requested it through an approved process. Privacy policy.

Return to Free Learning

Not looking for an organizational engagement?

Individual coaches can still use the core Coach Development experience free.